Facebook has decided to give free advertisement space to the World Health Organization as it seeks to make sure that users are not misinformed about the virus, its risks, and how to react to it, CEO Mark Zuckerberg stated on Tuesday.
Customers who search for posts on the virus on Facebook would now see a pop-up that directs them to the WHO or local health authority for the latest information, Zuckerberg stated.
He promised again that the corporate would eliminate false claims and conspiracy theories flagged by leading health organizations to help combat misinformation about the coronavirus.
Facebook will be working with global health consultants and give support and “thousands more in advert credit” to other organizations.
In February, the company stated it would ban ads for products offering any cures or prevention around the coronavirus epidemic, and those who create a sense of urgency around the scenario.
The disease, believed to have emerged in the Chinese city of Wuhan, has spread worldwide, infecting nearly 93,000 people as of March 3.
Other social media networks have been taking steps to improve their coverage of the coronavirus. Searches on Pinterest for coronavirus take users to a curated net page. WHO also launched an account on video app TikTok late last week.